Summary

In this episode, Rebecca interviews Michelle Kvello, a CFO and business advisor/coach in the startup and scale-up space. Michelle shares her background and how she got into the world of finance. She explains why she is interested in working with startups and scale-ups and the challenges they face. Michelle also discusses the role of a CFO advisor and the importance of asking the right questions to get the most out of financial advice. She highlights the need for founders to understand their financial metrics and make informed decisions. Michelle shares the highs and lows of her career and provides insights into red flags and green flags for business owners. Finally, she talks about the importance of celebrating wins and tracking milestones.

Takeaways

• Working with startups and scale-ups can be challenging but also exciting and rewarding.
• A CFO advisor plays a crucial role in helping founders make informed financial decisions and prepare for sale.
• Business owners should ask the right questions to get the most out of financial advice.
• Understanding financial metrics and focusing on profitable areas of the business is essential for growth.
• Red flags for business owners include struggling to pay bills and spending too much time on financial management.
• Green flags include seeking advice when considering new ventures and being proactive in financial planning.
• Celebrating wins and tracking milestones is important for business owners to acknowledge their achievements.

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Connect with Michelle:

• Website: https://michellekvello.com/
• LinkedIn: https://www.linkedin.com/in/michellekvellocfo

Chapters

00:00 Introduction and Background
03:12 Working with Startups and Scale-ups
08:23 Role of a CFO Advisor
09:36 Asking the Right Questions
11:51 Understanding Financial Metrics
13:09 Highs and Lows of the Career
15:15 Red Flags and Green Flags
18:43 Celebrating Wins and Tracking Milestones